What is digital marketing?
Digital marketing uses online platforms to promote products or services, engaging audiences through various digital channels and strategies.
What does a digital marketing strategy involve?
A digital marketing strategy involves planning and executing online campaigns to reach target audiences and achieve specific business goals.
How do I find the right digital marketing agency for my business?
Choose a digital marketing agency based on experience, industry expertise, client testimonials, offered services, and alignment with your business goals and budget.
How important is social media as part of a digital marketing strategy?
Social media is crucial in digital marketing for engaging audiences, building brand awareness, and driving website traffic and conversions.
How can I measure the ROI or ROAS of my digital marketing efforts?
The ROI (Return On Investment) or ROAS (Return On Ad Spend) of an advertising campaign is the the revenue generated as a percentage of the money spent on running the ads.
How can I target my digital marketing to reach my ideal audience?
You can target your ideal audience by using tools that allow you to focus on clients based on demographics and buying behaviour
Why is social media advertising an important part of digital marketing?
Social media advertising targets specific demographics effectively, boosting brand visibility and engagement at a relatively low cost.
How can social media management grow my audience?
Social media management engages and grows your audience through consistent, relevant content and interactive community engagement.
Do I need a website or a landing page?
While a website establishes your online presence, landing pages have become increasingly preferred for running advertising campaigns as they convert visitors into paying clients, better than traditional websites.